How to get on top of your to-do list

How to get on top of your to-do list

Remember when Inbox Zero was a thing? How we used to spend all of our time cleaning out our inboxes so we could see the shiny brilliant whiteness of its emptiness? What fools we were.

Inbox Infinity seems like the right title for what happens to most of us. And just like replying to every single email that comes in is counter-intuitive to clearing any emails, adding to our to-do lists is counter intuitive to actually being your most productive in the day.

How to focus on the important stuff

How to focus on the important stuff

I’ve just had a phone call with a client. It is a familiar discussion: she can do all the things for her own clients but seemingly not for her own business where it matters the most.

We can all find this to be true. That it is easier to get it right for others when we are being paid to get it right but cut the corners for ourselves because it can seem overwhelming. We know what we need to do but just not where to start or what to prioritise first.

How to double your list in a week

How to double your list in a week

We all know that we should be growing our email marketing lists and yet… GDPR, putting yourself out there, lead magnets, complex sales funnels… it is just so time consuming.

When your list is new, every single unsubscribe smarts. Even when your list isn’t new this can be too easy to take personally. It can cause a block to doing the work to grow your list.

There are many ways you can convince a potential customer to let you send them emails on a regular basis. Really, getting them onto your list is only half of the job, getting them to open and actually read them is another challenge in itself.

How to convert your Etsy shop into an e-commerce store

How to convert your Etsy shop into an e-commerce store

The new changes on Etsy have lead to a many sellers questioning if they can build their audience on a stand alone website. There are many reasons for having an Etsy store, especially when you are starting out in business and it might be a hobby that you don't want to invest too much time or money into. However, if you are serious about your business (even if it is your side-business), you need to ensure that the only person it relies upon to thrive is YOU and not another platform.